Advisory: Strategic marketing & communications | Accounting & Financial Advisors

Strategic marketing & communications

At ifac, our Strategic Marketing and Communications advisory services are tailored for Executive Leadership and Board-level decision-makers. We work closely with business owners to refine their market proposition, ensuring every aspect—from identifying the target market to driving sales and getting promotion just right—is strategically aligned for success. Our collaborative approach ensures that your marketing efforts are not only effective but also fully integrated with your business objectives, helping you achieve sustainable growth and competitive advantage.

Jamie Leonard, Director of Agribusiness

Our approach to your success

Reaching your target market effectively

Understanding and reaching your target market directly and effectively is key to maximising the sales and revenue potential of your business.. We work with you to precisely identify who your customers are, where to find them, and how to communicate with them in the most impactful way. This targeted approach ensures that your message resonates with the right audience, driving meaningful engagement and results.

Building your brand with strategic communications

In addition to market positioning, we help businesses build and strengthen their brand through effective communication strategies and PR campaigns. Whether it’s enhancing your brand’s visibility or managing your public image, our team provides the guidance and support needed to create a compelling brand narrative.

Strategy to execution

Our approach is comprehensive, offering both strategic and tactical support. Where required, we partner with your leadership team to execute marketing and communication plans, ensuring alignment with your overall business objectives. By delivering at both the strategic and operational levels, we help you achieve your marketing goals and drive sustained growth.